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Coalescence 2025: BFA Graphic Design Senior Showcase at the University of Florida

Scope           Event Design, Identity, Art Direction, Photography
Timeline       April 2025
Team            Identity Lead: Lucy de Greling
                     Web Development: Nicolas Prothero
                     Identity Team: Adriana Gonazalez, Nicolas Prothero, Caitlyn Wong, Emma Hayakawa, Jolie Miller and Lucy de Greling
                     Digital Team: Jordan Ragsdale, Alexa Cohen, Autumn Chung, Claire Burford, Emma Morey and Brelynn Jones
                     Spacial Team: Angelina Rubalcava, Ashley Collins, Katelynn Meggison, Lily Yoder, Uliana Chembrovich and Anabel Dent
Coming together to celebrate a community of designers. This show is built on the idea that our community of designers each give a piece of themselves to create one living being. Coalescence is the the joining or merging of elements to form one mass or whole. Each element is built around the identity of the designer and the puzzle they complete when in context of the cohort.

Showcase put on in collaboration with UFGD’s Cohort 314’s event, Collage at the College.

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[1]  Event Identity Style Guide.

Working in a team of 18 different designers and a quick turn around of only two weeks for all teams, a style guide was necessary for seamless brand implimentation for the event. See below for usage of branding across multiple deliverables for the event.








   

[2]  Event Poster folded (left),  front (middle) and back (right). 11x17 Heavyweight Cardstock folded in 4ths and secured closed with a yellow branded sticker like a mailed panphlet. Sticker is perforated on the fold for easy tear.

Grid design and wide margins on the back allows space for poster to be used to take notes during the presentations or as a yearbook for students participating in the showcase.






[3]  Designer spotlight carousel on Instagram. 18 total posts made following this template.









[4]  Individual stickers of design students and department faculty.










[5]  Showcase presentation introductory slides within branding. Used to fill time in between students’ presentations during the showcase.







[6]  Landing Page with contact information for all students included in the showcase. To be shared online and posted for people to keep in touch and for visitors to connect with potential clients. Website designed and developed by Nicolas Prothero.

Visit the website here.